Using AI in Recruiting – How to Create Content as a Recruiter

According to Randstad Sourceright’s In-Demand Skills research for 2023, two of the most sought-after skills are artificial intelligence (AI) and machine learning. With the global AI market expected to surpass $1.8 billion by 2030, Generative AI like Chat GPT will surely be a driving force that impacts how organizations recruit. 

To help recruiters take that big leap into the future of recruitment, Rakuna brings you a compact guide on how to approach content writing with an AI in recruiting.

How Generative AI in Recruiting Creates Your Content:

recruiters use ai in recruiting to contact with candidates

ChatGPT operates like a smart “fill-in-the-blank” game but with words. When you type a sentence or question, it carefully looks at the words and how they fit together. Then, it predicts what should come next, creating a response that makes sense.

This makes Generative AI Helpful because:

Talk Like a Person: Generative AI, such as ChatGPT, lets you talk with it just like you would with a person. You can have conversations, ask questions, and get responses built from the previous knowledge the AI collected from conversing with you.

Good-Quality Writing: Generative AI is excellent at producing well-written content. Whether you need creative text or business writing, it consistently delivers clear and well-structured responses.

However, you should consider the fact that:

Most Generative AIs are Not Search Engines: It’s important to remember that a Generative AI is not a search engine. It won’t find information on the internet like Google. Instead, it relies on what it’s been trained on to give you answers.

In simple terms, Generative AI like Chat GPT is a tool that can understand how people talk and use that knowledge to predict the most logical answer to your input and create new written content. It’s a bit like having a super-smart virtual assistant that can write things for you.

How to Approach AI Content Creation As a Recruiter

ai in recruiting generate content for users

When leveraging ChatGPT and similar tools for your recruitment processes, think of it as instructing an intern to complete a task. Just like you’d provide clear guidance to your intern for optimum results, these AI-powered tools should take the same approach.

To get the best results, ensure that your instructions are clear and comprehensive. Here are some strategies to maximize your Generative AI in recruiting:

  • Define the Purpose: Begin by clearly stating the purpose of the task. Whether it’s drafting an email to a potential candidate, composing a job description, or conducting an initial screening, a concise and precise purpose is key.
  • Specify the Details: Provide specific details related to the task. For instance, if you’re composing an email, specify the recipient, the subject, any key points that need to be covered, and any special tone or formatting requirements.
  • Expectations for Output: Clearly communicate what you expect the end result to look like. If it’s an email, describe the tone, style, and any particular information that must be included. Be as explicit as you can.
  • Criteria for Success: Define the criteria that will indicate success. This can be accuracy, tone, or adherence to your company’s guidelines. Knowing what success looks like will help you evaluate the output effectively.

When you are familiarizing yourself with the process of creating prompts and commands for Chat GPT as a recruiter, it’s essential to start with the basics and gradually enhance AI content customization. Here, we outline the four progressive steps to approach content creation with Generative AI in recruiting, from beginner to pro level.

Beginner Level

At the beginner level, simplicity is key. Start with short, straightforward tasks. Most novice users of Chat GPT begin here. For example:

  • “Create a job description for an accounting position.”
  • “Write an outreach message to a marketing student candidate.”

Intermediate Level

To move beyond the basics, consider task diversification. Instead of using generic “write” or “create,” introduce a variety of task types, such as Explain, Describe, Update / Rewrite, Translate, Summarize, Roleplay, Advise, Analyze, and more.

Advanced Level

The advanced level takes content creation a step further. Here’s how you can refine your commands:

  1. Specify the Role: Similar to real-life scenarios, the person to whom we delegate a task matters. For instance:
  • “Act as a Talent Acquisition Specialist and create…”
  • “Act as a Recruiter and write a…”
  1. Define the Style: Specify the style you expect, such as Nice and inquiring, Concise and “to the point,” Light and funny, Detailed and informative, or Firm and formal.
  1. For even more advanced content creation, consider format and structure. If you’re requesting a job description, outline the format you desire, such as Draft an outline, Add bullet points, Create a table, and more.

Pro Level

At the pro level, take full control of Chat GPT’s capabilities:

  1. Provide a Sample: Include a sample in your prompt. You can:
  • Copy the job descriptions you’ve used as examples to follow.
  • Upload your outreach messages and ask Chat GPT to learn your style.
  • Show sequences for the AI to recognize and follow your preferred style.
  1. Set the Pace: Keep Chat GPT under your guidance. For instance:
  • “Analyze the content on these links.”
  • “Identify the style and content to follow.”
  • “Create a draft for me to check.”
  • “Finalize it based on my feedback.”

By following these progressive steps, recruiters can effectively harness the power of Chat GPT to create tailored, high-quality content for various recruitment tasks, ensuring that your AI assistant understands your needs and preferences at every level of complexity.

How to Sign up for a Free ChatGPT Account

Before we get to apply these prompt writing best practices, you must first gain access to a Chat GPT account.  In this brief yet comprehensive walkthrough, we’ll show you the straightforward process of signing up for your ChatGPT account via the OpenAI website. Let’s get started:

Step 1: Visit the OpenAI Website

Go to the OpenAI website. You can access it by typing “” into the address bar and hitting Enter.

Step 2: Explore the OpenAI Services

On the OpenAI homepage, explore the services they offer and look for information related to ChatGPT 3.5. You might find it under a section like “Products” or “AI Services.”


Access the account creation page by clicking the “Try ChatGPT” box in the top right corner. This will take you to the login and signup page.

Step 3: Sign Up or Login

To create a ChatGPT 3.5 account, look for the option “Sign Up”. Click on the relevant buttons and follow the instructions on the screen to complete the registration process.

Do You Need Free or Paid ChatGPT?

When it comes to ChatGPT, you have options. The “basic” service, ChatGPT 3.5, is available free of charge. It’s a fantastic starting point that can make a real difference in your daily tasks. However, there’s also ChatGPT 4, which is available through a monthly subscription. This version offers advanced capabilities and opens up more customization possibilities through its plugin store.

Why Choose ChatGPT 3.5?

ChatGPT 3.5 is your go-to choice when you’re just starting or looking for dependable support in your daily tasks. It’s not only cost-effective but also highly capable. Whether you’re drafting emails, generating content, or seeking quick information, ChatGPT 3.5 can assist. If you find yourself using it regularly and could benefit from slightly improved results, then it’s a practical choice.

Why Go for ChatGPT 4?

On the other hand, ChatGPT 4 takes things up a notch. With a monthly subscription, you gain access to an advanced version with an expanded knowledge base. The key advantage of ChatGPT 4 is its compatibility with add-ons available in the plugin store. You can check out some of the most popular ChatGPT plugins in this article. These add-ons expand its capabilities and make it even more versatile. If you’re looking to perform advanced data analysis, engage in in-depth content creation, or explore specialized functions, ChatGPT 4 is a wise investment.

ChatGPT Prompts to Speed up Your Content Creation Process

recruiters using ai for recruiting to find talent

Now that you can access your ChatGPT account, it’s time to start writing content. While we encourage any ChatGPT user to try and create their own unique prompts to understand better how to communicate with the generative AI, Rakuna also understands the time constraints a recruiting team is constantly under.

Access a detailed set of AI prompts and guides to give your recruiters a speed boost when using AI in recruiting. Download Rakuna’s 12 Essential AI-Generated Content Prompts for Recruiters